The new website is up… not all the way complete, but up none the less. Stop by and let me know what you think! 
If you clearly set expectations with your customers (or your kids), including noting the choices or options available, sharing any relevant urgency, reminding them of the important parts and delivering what you promised, your interactions will be much more fruitful.
In offline sharing, gravity works as a filter… Good stuff rises, usually, because it takes effort to support it. No one invests effort into things, people or ideas they think are doomed to failure. Online, gravity isn’t a good filter for ideas.
What do you do on those days? When nothing is really wrong, but nothing is right, either? I think those days are the true test of our resolve to go forward, to be nice, to choose good. Even the selfish can respond unselfishly to a tragedy, but how we respond to the minor annoyances, set backs and irritations on a daily basis is indicitive of our true character. And, fundamental to the character of our business.
Why I live in a schizomedic world and why that’s not really a bad thing. New media and old media collide.
Here’s hoping a little reality will infect the worldview of a recent college grad suing her alma mater because she doesn’t have a job.
Part two of my Making Social Media Matter for Business series, including a list of great resources and my thoughts on what works in this marketing space for business users.
