Archive | Social Media

Refresher Course on Proper Grammar? Check.

I love Copyblogger.com… its an amusing fount of all things good for writers, regardless of writing stripe. The Copyblogger team routinely tackles writing mechanics, including gems like this post, or this one. And sometimes, they go the extra mile and generate the infographics such as the one below. If I can eradicate a then/than error, eliminate […]

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The Crapification of the Corporate Logo

The crapification of logo design lately disturbs me deeply. Though my primary business these days is strategic marketing, advertising and public relations, my degree from lo, these many years past, is in graphic design. The four-year, have to actually learn to draw, kind of design degree. The trend toward “friendlier” logos has been running on […]

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Catfishing – Or, A Primer on “The Interview is Tomorrow Morning!”

I do periodic social media and Internet related segments for our local Fox affiliate, Fox 23. Sometimes they are tied to specific events such as Instagram changing its terms of service, or new Facebook “features.” Sometimes, though, they call me when the topic is timely and the need is immediate. Recently it was a story […]

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Relevant Content Matters. Or So I’ve Been Saying…

Evidently, I’ve been saying it often since I started writing this blog almost three years ago. The above graphic is a wordle created from the rss feed of my blog. There’s no way to date-limit or post-limit the data pulled… what’s in the feed, or what you enter into a text block provided (handy if […]

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Pinterest – My New Obsession

I’d done some reading, some evaluating, some equivocating… but I finally took the plunge and joined in the fun on Pinterest. Here are some things I’ve discovered: It’s quiet and undemanding. It’s not about real-time conversation. It’s not really about conversation at all, actually. It IS about connections. It’s about inspiration, curation and obsession. Here […]

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Recent Presentations

From this past week’s Optimization Summit #optsum social media conference: How to Rock PR Coverage for Your Business or Brand. It was a two-hour workshop all about finding your stories and sharing them effectively. Enjoyed the audience’s involvement, questions and results. They were rocking their first pitchengine.com releases before the end of the workshop. And […]

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No, I’m Not Scared to Teach You What I Know

Tomorrow afternoon I’ll be leading a two-part workshop at the 2011 Optimization Summit on How to ROCK Press Coverage for Your Business or Brand. It’s a bigger, badder and more hands-on version of an presentation I put together six months ago for the Social Media Tulsa conference and I’m thrilled I’ll get to share some […]

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Social Climbing, Social Networking, Anti-Social Behavior

I have been using Google + for a few days now (and no, this is not a post all about Google +) and have noticed an interesting phenomenon already. Everyone wants a “do-over” on social connectivity. Much discussion is happening around posts like, “Will you build your network differently here?” And the consensus seems to […]

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